Keyword Competition Analysis
Keyword Competition Analysis is prepared to calculate the competition of a keyword. Popular keywords have high competition when compared with the less popular keywords.
We will select a list of keywords by doing the keyword Research through Google Adword Tool. And then we will prepare the competition analysis of every keyword. After preparing the competition analysis we will decide whether the keyword should be chosen or not.
There are many factors considered in preparing a keyword competition analysis.
They are : -
- No: of sites using the keyword in title( allintitle:"keyword" )
- Domain Age
- Page Rank of the web page
- No: of Backlinks (Dofollow & Nofollow)
- SERP Rank
- No: Indexed Pages in Google, Yahoo, Bing
- Frequency of Updates
- Keyword Density
- Keyword Proximity
How to Prepare a Keyword Competition Analysis:
Let you want to prepare keyword competition analysis on the keyword "small dog breeds"
Then decide whether you are targetting a country or globally. If you are targetting globally go to the www.google.com or else go to the country level google search engine. And search with the keyword. The google search engine shows the results. Pick up the top 10 results. We choose only the first 10 results because we struggle through the SEO to bring our website to the top 10 results. So we prepare the competition analysis of the keyword by choosing the top 10 pages.
We have different types SEO Tools available in the internet for free. I usually prefer these tools.
- Seo Quake Addon
- Seo4firefox
- www.Gorank.com
By using these tools we will prepare competition analysis.
We open every page and take the details which have been mentioned above like Domain Age, keyword density.
For calculating the Keyword Density go to www.gorank.com/analyze.php
For find the page rank, backlinks etc use SEO Quake Add-on You will find it here www.seoquake.com